Since Shark Tank, Cool Wazoo has grown a lot, with sales going through the roof on big e-commerce sites and good feedback from customers.
The publicity from the show was a big part of getting people interested in and buying this multipurpose pad. Let us talk about the newest developments, strategic relationships, and how Cool Wazoo is still changing the baby product market for the better.
Cool Wazoo Net Worth in 2024
Parents are ready to spend cash to keep their children safe from possible harm, but this can get pricey. Cool Wazoo by Ginelle Mills is a great five-in-one kid’s tool.
You can put it over highchairs, swings, and shopping carts to keep them cool, and you can use it as a car shade. Ginelle and Lori Greiner made a deal on Shark Tank, but it didn’t go through. This cool toy is worth $1 million as of 2024, as per reports of Techie Gamers.
Cool Wazoo Look Back at Shark Tank
Ginelle goes to Shark Tank and asks for $60,000 for a 25% stake in Cool Wazoo. She needs the money to buy stock, but she turns the Sharks down when she says she’s already spent $96K on the business. Robert isn’t going to be a part of Ginelle’s trip; he’s out.
Since Mr. Wonderful can’t figure out what it is, he’s also out. Daymond doesn’t think he has anything to offer, so he’s leaving. Lori likes Ginelle, but she’s not sure about the product, so she goes out. Mark doesn’t want to pay for Ginelle to go to business school, so he’s also out. Ginelle starts to cry after all the Sharks leave.
She opens up about all the things she’s given up to help build this business. Lori feels moved by the emotional pitch, and she offers $65K for 25%. Both women cry as they hug each other, and Lori tells them they’ll figure things out.
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Update on Cool Wazoo Shark Tank
Lori’s deal never went through. Ginelle continued to sell on her website right after the show. The website was redesigned after the show and now has a Shopify eCommerce shop. The website and company Facebook page don’t have many updates right now, but that’s possible because Ginelle is busy going to trade shows.
In February, Cool Wazoo had a booth at the International Buyers Show in San Francisco. Ginelle thinks that the product will be in stores by the third quarter. Kids 2 bought the rights to sell it as Comfort and Harmony in Babies R Us shops in September 2015.
The licensing deal’s specifics were kept secret. Box Partie, a virtual baby party service, was launched by her in March 2020.
Is Cool Wazoo still in business?
Cool Wazoo is still in business, although its operations have evolved since its appearance on Shark Tank. The company, founded by Ginelle Mills, offers a multi-functional baby cover that serves various purposes, including a high chair cover, shopping cart cover, car shade, and changing pad.
After appearing on Shark Tank in Season 4, Mills secured an offer from Lori Greiner for a $65,000 investment in exchange for a 25% equity stake. However, this deal never materialized. Following the show, Mills continued to sell the product through her website, which was revamped post-appearance.
She also licensed the product to Kids II, which sold it under the Comfort and Harmony brand at Babies R Us stores. As of 2024, Cool Wazoo is available for purchase on its official website, although it is noted that the product is currently out of stock on Amazon.
The business has faced challenges, including manufacturing issues that previously affected sales, but it appears to remain operational under the umbrella of Mills’ broader business endeavors, which include other ventures like Box Partie, a virtual baby shower service.
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